FEEDING MINDS AND BODIES

Price Rite Marketplace helps bring business, government, and other organizations together to tackle food insecurity.

September was National Hunger Action Month, and Price Rite Marketplace and longtime partner Feed the Children came together as part of their annual “Feeding Minds & Bodies” campaign to help struggling families in communities Price Rite Marketplace serves.

At a recent event, Price Rite Marketplace and Feed the Children joined forces with End Hunger Connecticut!, the USDA, the Connecticut Department of Agriculture, and the Connecticut governor’s office to assist 800 low-income families in Windsor, Connecticut. Each family received a 25-pound box of food, a 15-pound box of essentials like shampoo, conditioner, lotion, personal-care items, toys, and additional shelf-stable items.

At a separate September event held in Redding, CT, 400 families received boxes of food and personal care items, along with books and school supplies for children beginning the school year.

“Now more than ever, families are facing food insecurity due to this pandemic,” said Jim Dorey, president of Price Rite Marketplace. “Giving back to the communities we serve is at the heart of Price Rite Marketplace, and we’re proud to continue our partnership with Feed the Children and provide food and essentials to local families who need our help.”

In 2020, Price Rite Marketplace and Feed the Children hosted eight separate Feeding Minds and Bodies events.

The Feeding Minds & Bodies initiative shines a spotlight on the serious issue of childhood hunger; combining Price Rite’s commitment to fighting hunger and food insecurity and Feed the Children’s vision to create a world where no child goes to bed hungry. Since the partnership began in 2015, Price Rite has contributed nearly 2 million pounds of food, totaling more than $7 million in gift-in-kind donations.